20 Things Every Piece of Good High-Quality Content Should Include
Writing really good high-quality content can take a lot of your time. But it's WORTH the time if you get the results. So, before you hit PUBLISH make sure you include these 20 things.
20 Things Every Piece of Content Should Include
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TITLE - should be engaging, catchy, or clever, and include your focus keyword. 60 characters is great
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INTRO PARAGRAPH - introduce what the reader will read about or learn. Include your keyword in the first few sentences
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HIGHLIGHT KEYWORD - bold your keyword in the first few setences
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INCLUDE MULTIPLE H2 & H3 TAGS - with captive headings. Each heading should be followed by a few paragraphs of text
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PARAGRAPH - each paragraph should not be longer than 300 words
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USE TARGET KEYWORD - naturally use variations and synonyms throughout the body of text
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INCLUDE BULLET POINTS - do this at least twice throughout your content
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INCLUDE A CTA - call to action. What can you readers take away from reading your content
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FEATURED IMAGE - make sure your featured images is labeled correctly with your target keyword and include an alt tag
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INCLUDE ADDITIONAL IMAGES - must be labeled correctly and naturally placed every few paragraphs
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INCLUDE A QUOTE - make sure you also link to the quote
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CREATE A INFOGRAPHIC - help the reader further understand your topic or learn more information
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INCLUDE A META DESCRIPTION - 50–160 characters is recommended
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INCLUDE A SLUG - slugs should be short
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LINK YOUR CONTENT - old to new and vice versa
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LINK TO A SOURCE - should be authoritative and relevant content
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YOUR VOICE/AND BRAND - write for people and for Google
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GOOGLE FEATURED SNIPPETS - learn how to write and optimize your content for Google Featured Snippets
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PROOFREAD - come back a few hours later and re-read. Have someone else also read you content
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RESEARCH - have you included everything? Check out high-ranking competitors to see what you are missing
