Your Biz on Linked In
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Getting Started
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Before you go out and set up a Linked In profile, first determine if you should be there. Are your customers on this platform? If they are, create an account.
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So, now you have an account, make a commitment to SHOW UP on Linked In. The worst thing you can do for your business is be on a Social Media platform and fail to show up!
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Complete these critical steps to set up your Business Page
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Add your profile picture. This should be a good picture of YOU. It should be a good resolution, warm smile, welcoming. Do not put our logo here. People want to hear from people on Social Media, not businesses.
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Add your banner picture. This is your area to create a "Billboard" for your business. Make sure when people are connecting with you on Linked In, they know what you are about and WHY they want to have you as a connection.
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Create your Headline. This should be short summary of what your expertise is.
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Fill in the information for your Current Position, Education, Region, Locations and Industry.
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Complete your contact information.
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Write a 2 -3 sentence summary about you and your experience.
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Fill out the Experience, Education and other segments.
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Reach out to your former boss and coworkers for a recommendation.
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Fill out your accomplishments and interests.
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Show Up - Follow these easy steps to stay consistent
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Schedule your posts. I use PreBuilt Marketing. It creates my content, schedules my post and analyzes the results. Here is a FREE 7 day trial if you want to check it out: https://dreambig.prebuiltmarketing.com/
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Add to your posts through out the month as life happens. When you are at an event or if you see an interesting article, just share it.
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Get Social - it is Social Media after all, so put the social back into Social Media and connect with your customers. Message with them and interact as they like or comment on your page.
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HAVE FUN!!!
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