Freelancer Blog Post Checklist
When creating a blog post or new articles, please follow these checklist processes.
Freelancer Blog Post Checklist
-
Select an approved keyword from list of approved keywords
-
Create a new draft in WordPress
-
Create a friendly and engaging title with the target keyword
-
Add 1-2 intro paragraphs and include the keyword one time. First sentence or two is best and highlight keyword
-
Follow style guide outline for blog post
-
Follow correct tone when writing articles (company/brand guidelines)
-
Add multiple H2 and H3 tags with captive headings followed by a few paragraphs of text
-
Use the target keyword, variations and synonyms 2-3 times throughout the body of text
-
Use bullet points (in two sections)
-
Extra content to meet word count
See description -
Add 3-5 optimized images (follow guidelines for images)
See description -
Add an optimized featured image (use the keyword as the file name)
-
Link to at least one older existing article to current blog post where relevant
-
Add a conclusion paragraph
-
Add meta description
-
Add focus keyword
-
Use keyword in slug (make sure slug is short)
-
Each paragraph should not be longer than 300 words
-
Try to write between 1,000 to 1,600 words
-
Proofread and edit (make sure it follows style/blog post guide outline)
-
Submit article/blog post for review
Related Checklists
