Freelancer Blog Post Checklist
Freelancer Blog Post Checklist
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Select an approved keyword from list of approved keywords
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Create a new draft in WordPress
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Create a friendly and engaging title with the target keyword
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Add 1-2 intro paragraphs and include the keyword one time. First sentence or two is best and highlight keyword
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Follow style guide outline for blog post
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Follow correct tone when writing articles (company/brand guidelines)
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Add multiple H2 and H3 tags with captive headings followed by a few paragraphs of text
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Use the target keyword, variations and synonyms 2-3 times throughout the body of text
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Use bullet points (in two sections)
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Extra content to meet word count
See description -
Add 3-5 optimized images (follow guidelines for images)
See description -
Add an optimized featured image (use the keyword as the file name)
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Link to at least one older existing article to current blog post where relevant
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Add a conclusion paragraph
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Add meta description
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Add focus keyword
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Use keyword in slug (make sure slug is short)
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Each paragraph should not be longer than 300 words
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Try to write between 1,000 to 1,600 words
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Proofread and edit (make sure it follows style/blog post guide outline)
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Submit article/blog post for review
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