How to Write a Business Plan: A Free Checklist and Table of Contents Template
How to Write a Business Plan
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Cover Page
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Logo
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Company Name
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Contact Info (Name, Email, Phone Number)
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I. Executive Summary
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Mission Statement
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Business Plan Overview
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Goals and Milestones
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II. Company Description
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History
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Founding Members
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III. Management and Company Structure
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Managing Partners
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Current Investors
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Corporate Structure
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Professional Advisors
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IV. Market Analysis
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Target Market
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Competitive Analysis
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Surveys
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V. Service or Product
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Description
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Proprietary Features
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Quality Assurance Measures
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VI. Sales and Marketing
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Sales Strategy
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Marketing Strategy (Digital and Traditional)
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Timeline
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VII. Financial
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Corporate Setup Fees and Costs
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Monthly/Yearly Fees and Costs
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Financial Projections
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Funding Request
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Expected ROI and Timeline
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Forecasted Capitalization
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Exit Strategy (If applicable)
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VIII. Appendices
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Charts
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Product Sketches and Wireframes
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Key Contacts
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Other